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ABOUT JWC
It is a privilege of The Academy to have the collaboration with JWC, especially its instructors in the field of Specialty Coffee.
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Establish in 2009 by Nelson Lai, JWC mainly focuses on premium coffee and the supply of professional coffee machines. Moving forward, JWC is strategically positioned to meet a significantly growing demand for Specialty Coffee throughout Malaysia and the surrounding regions.
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JWC owns a micro-roastery which is regarded as a gem for every coffee seeker. It helps reserve all the best of the best from seed to cup. From spotting, distinguishing, to selecting and importing, JWC has the various coffees from the most interesting origins worldwide to enrich the sensory adventure of every customer and even satisfy the most fastidious one. JWC is now running 5 cafés with different concepts around Malaysia.
One of those named The Factory 30 is now the biggest café in Malaysia and a must-go place for trendiest people there. Having 2 academies in Malaysia, JWC provides educational training programs for young talents from foundation to professional level.
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As the most award-winning coffee brand in Malaysia, JWC is extremely proud of its talented team. Its founder, Nelson, is a Certified Arabica & Robusta Q Grader and a renowned judge in the Specialty Coffee community of Southeast Asia, including Vietnam. Lucas is the champion trainer who has continuously dominated Malaysia Latte Art National Champion from 2015 to 2017. Other core members, Mel and Justin are also top trainers in barista and bartender.
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Having more than a decade of experience with deep understanding in the coffee industry, JWC can be able to collaborate successfully with The Academy for the purpose of transporting the Specialty Coffee standards and culture to Vietnam market.
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